What do you think is the ‘Future of Marketing’?


Marketing Summit

This Saturday, March 16, the University of Toronto Rotman Commerce Marketing Association is holding their annual Marketing Summit that unites all marketers together to connect, share, and discuss the world of marketing.

The theme this year is on “The Future of Marketing” and I will be part of a panel that will be discussing this. The panel will be moderated by Delaine Hampton and will consist of the following people:

Sara N-Marandi, Account Manager (Digital) @ Google

James Connell, VP Ecommerce & Marketing @ Roots Canada

Stephen Henrik, Manger of Digital Products @ The Globe and Mail

This topic is something I’ve definitely been thinking about a lot lately and rather than struggling to answer this question, I am struggling with focusing on just a few key points I’d like to make. I’ve received a lot of feedback from colleagues, former colleagues and friends but would love to hear what you have to say about it.

Please leave me a comment and if you have time on Saturday, check out the Marketing Summit as it is not just for Rotman students, but for all marketers. It is being held at the Toronto Marriott in the Bloor Yorkville area from 8:30am-5:30pm.

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